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6 Ways Your Facebook Privacy Is Compromised | Sileo Group

One billion people worldwide use Facebook to share the details of their lives with their friends and may be unaware their Facebook Privacy could be compromised. Trouble is, they also might be unintentionally divulging matters they consider private to co-workers, clients and employers.

Worse yet, they may be sharing their privacy with marketing companies and even scammers, competitors and identity thieves. Luckily, with some Facebook privacy tips, you can help protect your account online.

Here are six ways Facebook could be compromising your private information and how to protect yourself:

 

1.  The new Timeline format brings old lapses in judgment back to light. Timeline, introduced in late 2011, makes it easy for people to search back through your old Facebook posts, something that was very difficult to do in the past. That could expose private matters and embarrassing photos that you’ve long since forgotten posting.

What to do: Review every entry on your Facebook timeline. To hide those you do not wish to be public, hold the cursor over the post, click the pencil icon that appears in the upper right corner, select “Edit or remove” then “Hide from timeline.” Being able to “revise” your history gives you a second chance to eliminate over-sharing or posts made in poor taste.

2.  Facebook third-party app providers can harvest personal details about you—even those you specifically told Facebook you wished to be private. Third-party apps are software applications available through Facebook but actually created by other companies. These include games and quizzes popular on Facebook like FarmVille and Words with Friends, plus applications like Skype, TripAdvisor and Yelp. Most Facebook apps are free—the companies that produce them make their money by harvesting personal details about users from their Facebook pages, then selling that information to advertisers. In other words, you are paying for the right to use Facebook using the currency of your personal information.

Many apps collect only fairly innocuous information—things like age, hometown and gender that are probably not secret. But others dig deep into Facebook data, even accessing information specifically designated as private.

Example: A recent study found that several Facebook quiz game apps collected religious affiliations, political leanings and sexual orientations. Many Facebook apps also dig up personal info from our friends’ Facebook pages—even if those friends don’t use the apps. There’s no guarantee that the app providers will sufficiently safeguard our personal information and there are numerous instances where they have done just the opposite.

What to do: Read user agreements and privacy policies carefully to understand what information you are agreeing to share before signing up for any app. The free Internet tool Privacyscore is one way to evaluate the privacy policies of the apps you currently use (www.facebook.com/privacyscore), but remember that it is provided by the very company that is collecting all of your data. You also can tighten privacy settings. In “Facebook Privacy Settings,” scroll down to “Ads, Apps and Websites,” then click “Edit Settings.” Find “Apps You Use” and click “Edit Settings” again to see your privacy options. And be sure to delete any apps you don’t use. While you are in the privacy settings, take a spin around to find out other data you are sharing that might compromise your privacy.

3.  Facebook “like” buttons are spying on you—even when you don’t click them. Each time you click a “like” button on a Web site, you broadcast your interest in a subject not just to your Facebook friends but also to Facebook and its advertising partners.

Example: Repeatedly “like” articles in a publication with a specific political viewpoint, and Facebook advertisers might figure out how you vote.

Not clicking “like” buttons won’t free you from this invasion of privacy. If you’re a Facebook user and you visit a Webpage that has a “like” button, Facebook will record that you visited even if you don’t click “like.” Facebook claims to keep Web browsing habits private, but once information is collected, there’s no guarantee that it won’t get out.

Example: If an insurance company purchases this data, it might discover that someone applying for health coverage has visited Web pages about an expensive-to-treat medical disorder. The insurer might then find an excuse to deny this person coverage, or to raise their rates substantially.

What to do: One way to prevent Facebook from knowing where you go online is to set your Web browser to block all cookies. Each browser has a different procedure for doing this, and it will mean that you will have to re-enter your user ID and password each time you visit certain Web sites.

Another option is to browse the web in “InPrivate Browsing” mode (Internet Explorer), “Incognito” mode (Google Chrome) or “Private Browsing” mode (Firefox and Safari), which seems to be a less intrusive way to raise your privacy levels.

Less conveniently, you could log out of Facebook and select “delete all cookies” from your browser’s privacy settings before visiting Web sites you don’t want Facebook to know about. There are also free plug-ins available to prevent Facebook from tracking you around the Internet, such as Facebook Blocker (webgraph.com/resources/facebookblocker).

4.  Social readers” tell your Facebook friends too much about your reading habits. Some sites, including the Washington Post and England’s The Guardian, offer “Social Reader” Facebook tools. If you sign up for one, it will tell your Facebook friends what articles you read on the site, sparking interesting discussions.

The problem: excessive sharing. The tools don’t share articles with your Facebook friends only when you click a “like” button, they share everything you read on the site. Your Facebook friends likely will feel buried under a flood of shared articles, and you might be embarrassed by what the social reader tells your friends about your reading habits.

What to do: If you’ve signed up for a social reader app, delete it. In Facebook privacy settings, choose “Apps you use,” click “Edit Settings,” locate the social reader app, then click the “X” and follow the directions to delete.

5.  Photo and video tags let others see you in unflattering and unprofessional situations. If you work for a straight-laced employer, work with conservative clients or are in the job market, you may already realize that it’s unwise to post pictures of yourself in unprofessional and possibly embarrassing situations.

But you may fail to consider that pictures other people post of you can also hurt you.

A Facebook feature called photo tags has dramatically increased this risk. The tags make it easy for Facebook users to identify by name the people in photos they post—Facebook even helps make the IDs—then link these photos to the Facebook pages of all Facebook users pictured.

What to do: Untag yourself from unflattering photos by using the “remove” option on these posts. Arrange to review all future photos you’re tagged in before they appear on your Facebook Timeline by selecting “Timeline and Tagging” in Facebook’s Privacy Settings menu, clicking “Edit settings,” then enabling “Review posts friends tag you in before they appear on your timeline”. Better yet, ask your friends and family not to post pictures of you without your permission. Be sure to extend the same courtesy to them by asking whether or not they mind you tagging them in a photo.

6.  Our Facebook friends—and those friends’ friends—offer clues to our own interests and activities. Even if you’re careful not to provide sensitive information about yourself on Facebook, those details could be exposed by the company you keep.

Example: A 2009 MIT study found it was possible to determine with great accuracy whether a man was gay based on factors including the percentage of his Facebook friends who were openly gay—even if this man did not disclose his sexual orientation himself.

Sexual orientation isn’t the only potential privacy issue. If several of your Facebook friends list a potentially risky or unhealthy activity, such as motorcycling, cigar smoking or bar hopping among their interests—or include posts or pictures of themselves pursuing this interest—an insurer, college admissions officer, employer or potential employer might conclude that you likely enjoy this pursuit yourself.

What to do: Take a close look at the interests and activities mentioned by your Facebook friends on their pages. If more than a few of them discuss a dangerous hobby, glory in unprofessional behavior, or are open about matters of sexual orientation or political or religious belief that you consider private, it might be wise to either remove most or all of these people from your friends list, or at least make your friends list private. Click the “Friends” unit under the cover photo on your Facebook page, click “Edit,” then select “Only Me” from the drop-down menu.

Most of all, remember that Facebook and other social networking sites are social by nature, which means that they are designed to share information with others. The responsibility to protect your personal and private information doesn’t just fall on the social networks; it is also up to you.  Following these Facebook privacy tips can help you succeed in keeping your most personal information safe. 

John Sileo is an an award-winning author and keynote speaker on identity theft, internet privacy, fraud training & technology defense. John specializes in making security entertaining, so that it works. John is CEO of The Sileo Group, whose clients include the Pentagon, Visa, Homeland Security & Pfizer. John’s body of work includes appearances on 60 Minutes, Rachael Ray, Anderson Cooper & Fox Business. Contact him directly on 800.258.8076.

Some Simple Steps to Social Media Privacy

When was the last time you checked your privacy settings on your social media profiles? Being aware of the information you share is a critical step in securing your online identity. Below we’ve outlined some of the top social media sites and what you can do today to help keep your personal information safe.

FACEBOOK Social Media Privacy

Click the padlock icon in the upper right corner of Facebook, and run a Privacy
Checkup. This will walk you through three simple steps:

  • Who you share status updates with
  • A list of the apps that are connected to your Facebook page
  • How personal information from your profile is shared.

As a rule of thumb, we recommend your Facebook Privacy setting be set to “Friends Only” to avoid sharing your information with strangers. You can confirm that all of your future posts will be visible to “Friends Only” by reselecting the padlock and clicking “Who can see my stuff?” then select “What do other people see on my timeline” and review the differences between your public and friends only profile. Oh, and don’t post anything stupid!

TWITTER Social Media Privacy

Click on your profile picture. Select settings. From here you will see about 15 areas on the left-hand side. It’s worth it to take the time to go through each of them and select what works for you. We especially recommend spending time in the “Security and Privacy” section where you should:

  • Enable login verification. Yes, it’s an extra step to access your account, but it provides increased protection against unauthorized access of your account.
  • Require personal information whenever a password reset request is made. It’s not foolproof, but this setting will at least force a hacker to find out your associated email address or phone number if they attempt to reset your password.
  • Determine how private you want your tweets to be. You can limit who (if anybody) is allowed to tag you in photos and limit your posts to just those you follow.
  • Turn off the option called “Add a location to my Tweets”.
  • Uncheck the options that allow others to find you via email address or phone number.
  • Finally, go to the Apps section and check out which third-party apps you’ve allowed access to your Twitter account (and in some cases, post on your behalf) and revoke access to anything that seems unfamiliar or anything that you know you don’t use anymore.

Oh, and don’t post anything stupid!

INSTAGRAM Social Media Privacy

The default setting on Instagram is public, which means that anyone can see the pictures you post. If you don’t want to share your private photos with everyone, you can easily make your Instagram account private by following the steps below. NOTE: you must use your smartphone to change your profile settings; it does not work from the website.

  • Tap on your profile icon (picture of person), then the gear icon* to the right of your name.
  • Select Private Account. Now only people you approve can see your photos and videos.
  • Spend some time considering which linked accounts you want to keep and who can push notifications to you.

*Icons differ slightly depending on your smartphone. Visit the Instagram site for specifics and for more in depth controls.

Oh, and don’t post anything stupid!

SNAPCHAT Social Media Privacy

Snapchat’s settings are really basic, but there’s one setting that can help a lot: If you don’t want just anybody sending you photos or videos, make sure you’re using the default setting to only accept incoming pictures from “My Friends.”  By default, only users you add to your friends list can send you Snaps. If a Snapchatter you haven’t added as a friend tries to send you a Snap, you’ll receive a notification that they added you, but you will not receive the Snap they sent unless you add them to your friends list.  Here are some other easy tips for this site:

  • If you want to change who can send you snaps or view your story, click the snapchat icon and then the gear (settings) icon in the top right hand corner. Scroll down to the “Who can…” section and make your selections.
  • Like all services, make sure you have a strong and unique password.
  • Remember, there are ways to do a screen capture to save and recover images, so no one should develop a false sense of “security” about that.

In other words, (all together now) don’t post anything stupid!

A Final Tip: The privacy settings for social media sites change frequently. Check in at least once a month to ensure your privacy settings are still as secure as possible and no changes have been made.

John Sileo is an an award-winning author and keynote speaker on identity theft, internet privacy, fraud training & technology defense. John specializes in making security entertaining, so that it works. John is CEO of The Sileo Group, whose clients include the Pentagon, Visa, Homeland Security & Pfizer. John’s body of work includes appearances on 60 Minutes, Rachael Ray, Anderson Cooper & Fox Business. Contact him directly on 800.258.8076.

Online Privacy and Teens: Help Them Care if They Don't

facebook teenBefore you read this article, stop and picture yourself as a 16 year old.  Now that you’ve recovered from the trauma of that, think about this question: what thoughts consumed your time – your favorite band, your first car, your first love, your first job, your first password?  Certainly not the latter, and you most likely weren’t thinking about online privacy issues.

It’s no surprise then that today’s teens don’t think about them much either, although they do more than most of us ever had to.  The Pew Research Center recently conducted a survey entitled Teens, Social Media, and Privacy and found a variety of interesting statistics.

Teens share more about themselves on social media sites than they did according to the previous survey from 2006.  A few of the more significant ones:

  • 91% post a photo of themselves (up from 79%)
  • 71% post their school name (up from 49%)
  • 53% post their email address (up from 29%)
  • 20% post their cell phone number (up from 2%)

Some new questions revealed that teens also post other potentially risky information:

  • 92% post their real name
  • 82% post their birth date
  • 24% post videos of themselves
  • 16% have set their profile to automatically include their location in posts

The good news is that while teens are sharing more, they are also becoming more aware of privacy concerns; 60% of teen Facebook users set their profiles to private.  In addition, 89% of those users indicated it’s “not difficult at all” or “not too difficult” to set privacy controls.

Teens also manage their profiles in other ways to help control their reputation:

  • 59% have deleted or edited a previous post
  • 53% have deleted comments from others
  • 74% have deleted people from their network or friends list
  • 26% have posted false information to help protect their privacy

While some of these statistics would seem to indicate that teens are becoming more aware of protecting their privacy and reputation, there are still far too many that are just not concerned.  In fact, just 9% responded that they were “very concerned” and 31% were “somewhat concerned that some of the information they share on social networking sites might be accessed by third parties like advertisers or businesses without their knowledge.”  Undoubtedly, some of this lack of concern comes from simple, blissful teenage ignorance.  One teen that participated in a focus group discussion said, “Anyone who isn’t friends with me cannot see anything about my profile except my name and gender.  I don’t believe that [Facebook] would do anything with my info.”

In contrast to this, 81% of parents are “somewhat” or “very” concerned about what advertisers can learn about their children’s online behavior.  Too bad it’s not 100%, but if you’re reading this, I’m guessing you’re one of the 81%.  Because you care, and because your children quite likely do not, it may fall to you to help them be safe online.  We’ve addressed this many times in the past (in articles referenced below), but it’s so important that we wanted to revisit it.  The most basic steps:

  • Have a frank discussion about what concerns you. Discuss how advertisers use the information they can easily garner when we use social media, and warn them (AGAIN AND AGAIN!) about how strangers can access it, too.  Our Summer School for Parents article addresses the specifics in case you missed it.
  • Teach your child how to play it smart on Facebook.  We addressed this in our Facebook Privacy article with some detailed action items.
  • Check out our Smartphone Survival Guide and Facebook Safety Survival Guide if you want more specifics.

It may be hard to pull your teens off their social media sites long enough to have these discussions, but it will be worth the effort to protect their online privacy.

John Sileo is an online privacy expert and professional speaker on social media privacy. His clients include the Department of Defense, Pfizer, Visa, and Homeland Security. See his recent media appearances on 60 Minutes, Anderson Cooper and Fox Business.

 

 

 

 

 

 

 

 

 

Google and Facebook Go Deeper Into Your Privacy

This post is a summary of an excellent article appearing in USA Today By Byron Acohido, Scott Martin and Jon Swartz.

It’s a heated competition to tap what many experts predict will be the next big Internet gold rush — online advertising — Google and Facebook laid down very big bets, during a week when European regulators are hashing out strict new rules that could prevent much of what the tech giants seek to do.

Google signaled its intent to begin correlating data about its users’ activities across all of its most popular services and across multiple devices. The goal: to deliver those richer behavior profiles to advertisers.

Likewise, Facebook announced it will soon make Timeline the new, more glitzy user interface for its service, mandatory. Timeline is designed to chronologically assemble, automatically display and make globally accessible the preferences, acquaintances and activities for most of Facebook’s 800 million members.

“If they can make the ads more relevant, the logic goes, they can increase the number of advertisers and the price they can charge per click (on each ad),” says Alex Daley, chief investment strategist at Casey Research. “Because the click will be from more qualified leads — customers who are more interested in the product — they can grow the revenue base.”

But security analysts, privacy advocates and technologists say consumers probably should be very concerned. While making richer behavioral data more readily available to advertisers, Google’s new data-correlating practices and Facebook’s new Timeline and Open Graph, a more powerful way to express preferences on third-party websites, also tend to aid and abet more unsavory uses.

Richer personal details are very beneficial to identity thieves and cyberspies, as well as to parties motivated to use such data unfairly against consumers, such as insurance companies, prospective employers, political campaigners and, lately, hacktivists, security analysts say.

“What these unilateral decisions by Google and Facebook demonstrate is a complete disregard for their users’ interests and concerns,” says John Simpson, spokesman for Consumer Watchdog. “It’s an uncommonly arrogant approach not usually seen in business, where these companies believe they can do whatever they want with our data, whenever and however they want to do it.”

The deeper personal data of Timeline — which Facebook users willfully share — are potentially online advertising gold for marketers and advertisers. This is especially crucial, analysts say, as Facebook has finalized it’s initial public stock offering.

John Sileo is an award-winning author and international speaker on the dark art of deception (identity theft, data privacy, social media manipulation) and its polar opposite, the powerful use of trust, to achieve success. He is CEO of The Sileo Group, which advises teams on how to multiply performance by building a culture of deep trust. His clients include the Department of Defense, Pfizer, the FDIC, and Homeland Security. Sample his Keynote Presentation (he shares how he lost $300,000, 2 years and his business to data breach) or watch him on Anderson Cooper, 60 Minutes or Fox Business. 1.800.258.8076.