Some months ago, [intlink id=”2349″ type=”post”]Google got caught sniffing[/intlink] the wireless connection in our homes as they photographed our houses to post on Google Street View. Although the case may be newsworthy, the settlement is only peanuts. Google has been found guilty of trespassing on Aaron and Christine Boring’s home and will have to pay them the astounding amount of $1 for punitive damages. The search engine giant admitted that they trespassed when they took a picture of the plaintiffs house for Google Street View and ended up settling the case. The couple were hoping to make a point, but also realized that they financially can’t take on the huge corporation.
The Street View cars have found controversy not only because they drive around and take pictures of homes to post to the Internet, but they were also collecting sensitive information from WiFi connections while doing so. Google admitted that it had in fact accidentally collected private details, and stated they deleted all the private information gathered. Although we are left helpless with that data breach, we DO have the option to remove our homes from Street View. Recently I outlined how you can do this by following a few simple steps to remove yourself from Google Street View.
This case may not change the way Google operates, but it does keep bringing to light privacy issues that the company is facing. These privacy issues directly affect you and me and hopefully one day we will not be quite so helpless in protecting our identity from Google and other Internet gorillas.
John Sileo is the award-winning author of Stolen Lives and Privacy Means Profit (Wiley, August 2010), a professional Financial Speaker and America’s leading identity theft expert. His clients include the Department of Defense, FTC, FDIC and Pfizer; his recent media appearances include 60 Minutes. Contact him on 800.258.8076.